Best Virtual Trade Show Platforms

Mahi Gupta
5 min readMar 22, 2021

Due to the global pandemic, the trend has shifted to virtual events from traditional events. The shift is also justified! They have broadened the attendees’ reach and maximised the accessibility by giving rise to new opportunities for networking.

As technology advances, many businesses around the world are getting a chance to leverage their experience. Due to the sudden spike witnessed in 2020, Virtual trade shows became prevalent for a very long time. As the year has dramatically impacted the event industry, organisations are now moving their trade shows online to magnify profits and build powerful connections.

Contemporarily, there are ample virtual trade show platforms offering comprehensive virtual event engagement features on the internet. But which one to choose? How can you create a life-like trade show experience if you don’t know which platform could provide you all the essentials? That’s something which should be clarified on a priority basis to generate success in the future.

We have drafted this blog to help you find the best Virtual Trade Show Platform to enhance your virtual journey throughout!

Virtual trade show- definition and an idea.

Virtual trade shows are defined as an online dynamic virtual event set up to deliver unique event experiences to audiences while sustaining the original value of a physical event. A well structured virtual trade show with compelling and engaging features helps the host attract more audience and scale the event infinitely. The virtual event allows the attendees and the host to fully customize the virtual trade show booths thus ensuring massive engagement from the attendees.

Easily accessible from any corner of the world, the virtual trade show enables the exhibitors and visitors to interact and connect with each other via any virtual event platform.

The popularity of Virtual Trade Shows is rapidly increasing as it is the perfect solution for excluding the chaotic as well as never-fading issues like

Prospects attendance

Restricted reach

Costly infrastructure

Exhausting and complicated planning, etc.

Since the upsurge in virtual events, it is constantly evolving regularly and is proving to be a successful alternative to traditional events. Since 2020 virtual trade shows have become the trend and the trend is still growing.

We have drafted this blog to help you know the benefits of hosting a virtual trade show, find the best Virtual Trade Show Platform to enhance your virtual journey, and have a life-like experience throughout!

Some advantages of virtual trade shows.

1- Hosting any event online means you are saving an abundant amount of money as there is zero or minimum expenditure on traveling, accommodation, venue, and food.

2- Generates more qualified leads and participation across the world as there is no traveling involved, you can easily attend any event/meeting from the comfort of your own space.

3- Enables attendees to interact with other participants virtually which was not possible while conducting in-person events.

4- Virtual trade shows hold the capacity to provide immense exposure to the exhibitors. Not only can you go live longer, but you can also leave the event on-demand for 30–90 days with the correct virtual trade show platform or Choose the permanent booth access, records, videos, presentations, etc.

Things to keep in mind when hosting a virtual trade show.

1- Ensure that you choose a user-friendly platform that enables participants to attend your event from across the world.

2- It is important to investigate the security features at your event for a hassle-free experience.

3- Identify your reason behind hosting the event and have clear objectives before organising a show.

4- Make sure you create quality content to attract more audiences.

5- One of the key selling points for a virtual event is that you can evaluate and monitor your performance at any time of the event. Unlike a physical trade show, this can allow you to both, justify and quantify results.

Some of the leading virtual trade show platforms in the market.

Let us now have a look at a few platforms providing the best virtual trade show features!

1- Dreamcast

Dreamcast is an all-in-one service provider platform that provides virtual trade show/fair services as well. A perfect option to host your virtual trade shows with a list of exuberant features. The platform enables direct conversations between attendees and exhibitors with unique and interactive features, such as chat rooms, live chats, live webinars or on-demand webinars, 1:1 or group video calls, Q&A sessions, lucky draws, webcasts, and much more.

The platform also provides personalisation alongside powerful customisation options that enable virtual organisers to host shows and exhibitions that match their personal needs. Their phenomenal functionality makes virtual events easy to manage and arrange whereas their detailed feedback and analytics metrics deliver better ROI. The platform also provides 24*7 superior customer and tech support for seamless user journey.

If you have not yet considered hosting an event with Dreamcast, we hope these benefits would change your mind! Book a demo today and get started with an immersive virtual experience.

2- Accelevents

Accelevents is a perfect option for event planners on a budget. The platform provides a range of valuable features and customer support.

This platform has live chat, live streaming capabilities, customizable exhibit booths, in-session polling, networking opportunities, downloadable content, and a wealth of real-time data to support both the event organisers and exhibitors.

With several integrations, like CRM, email marketing, and social media, this virtual platform is intuitive enough for the user to use the platform for the first time and in-depth enough for the experienced event planner. And with access to full API documentation, an event organiser can easily scale and build their own solution!

For more enquiry feel free to contact them and book a demo now!

3- GTR

GTR is a perfect blend of all the best things about virtual networking and webinars to generate a valuable tool for virtual trade shows.

This platform allows 1:1 real-time meetings between audiences and between exhibitors and attendees. Exhibitors can deliver live product demos and attendees can easily request more information.

GTR’s platform organises all event information in a way that is easily accessible for all participants, including a searchable directory making it easier to connect.

For more details contact them and schedule a meeting today!

Over to you

In conclusion, virtual trade shows provide endless possibilities and opportunities for numerous marketers, organisers, exhibitors, and event attendees. A universal platform that any business can leverage to propagate their prospectus globally. Apart from helping the business scale almost indefinitely, virtual events also help in keeping the environment pollution-free, thanks to its eco-friendly nature. If you haven’t yet thought about hosting a virtual trade show, now is the time to think about it. Book a demo and get started!

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Mahi Gupta

On my way to create innovative & interesting tech & marketing content for my readers. Technology researcher, content marketer & traveller by heart.